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• LETTERCLICK LAUNCHES BRANDMAIL(tm), A UNIQUE BUSINESS EMAIL SERVICE
  January 2, 2003
• NEW BUSINESS CORRESPONDENCE SERVICE IN TEST LAUNCH
  June 12, 2001

FOR IMMEDIATE RELEASE

CONTACT:
Sean Wani, Vice President of Business Development and Sales
1-800-691-9950
swani@hq.letterclick.com
Web site: www.letterclick.net

LETTERCLICK LAUNCHES BRANDMAIL™, A UNIQUE BUSINESS EMAIL SERVICE

SAN RAFAEL, CA, January 2, 2003 – LetterClick(TM) Letter Services, Inc. announces the launch of BrandMail, a major new addition to its LetterClick service. LetterClick BrandMail automatically adds business formatting and graphics to everyday email business communications with no extra effort on the part of the sender. LetterClick's BrandMail enables companies to increase their professional image and make low cost brand impressions through the day-to-day email business communications conducted by its employees.

Unlike email software and marketing services that enable mass mailings of promotional emails with graphics and formatted text, BrandMail effortlessly applies business formatting and graphics to each and every individual email correspondence that leaves a company. Every email that is sent outside a company is transformed to include its logo and other graphics, including each user's scanned personal signature, and formatted into a uniformly applied business standard controlled by the company. Basically, BrandMail now makes every email look like a business letter on the company's letterhead. BrandMail does not apply to communications within the company and can be used to apply multiple, centrally controlled formats to all external email communications which can include department specific formats, legal disclaimers, or even periodically changing promotional messages such as special offers on the company's products or services.

"The key thing is that there is no new software or training involved and for users it's just like sending regular email," says LetterClick president and CEO, Gene Powers. "they just keep using their current email program as they always have. Our service does the rest automatically." At $4.95 per month or less, BrandMail is affordable even for small businesses and independent professionals, and the company offers a 30 day money-back guarantee. Corporate pricing for 100 users is available by request.

Powers is confident about BrandMail's value to businesses. "There is no more cost-effective way to enhance professional images or make additional brand impressions, as the marketing people say," he states. "BrandMail makes users' email messages stand out from the competition and delivers a more memorable, professional impact of the message. BrandMail adds what the traditional business letter used to provide - a higher degree of care and respect for the recipient and for the professional image of the sender's company - and it's just like using regular email."

The company is getting very positive feedback from early users. Michael Boorstein, CEO of Wristwand, says "My everyday emails to prospective buyers and customers are getting more attention now. We sell to large companies, and my contacts are impressed by our email communications and often write back asking how it's accomplished. We've actually gotten orders from prospects who had ignored our repeated email offers for over a year, by using BrandMail."

About LetterClick
Since 1999, LetterClick has pioneered solutions to enhance the visibility and effectiveness of email communications and holds two patents in this area. BrandMail is the first patented solution to effortlessly transform every electronic external communication made by a company or its employees into a professional format with the effectiveness of a business letter. BrandMail is the perfect solution for companies that want to use the convenience of email for day-to-day business communications which have maximum effect and which require no additional software or extra steps.

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FREE BUSINESS CORRESPONDENCE SERVICE IN TEST LAUNCH

SAN RAFAEL, CA, June 12, 2001 – LetterClick(TM) today announced its call for charter subscribers to its free service. LetterClick lets users easily send email that looks just like printed mail, including their actual letterhead and signature.

LetterClick is used by simply typing a regular text email. LetterClick does the rest, and correspondence arrives in the recipient's inbox looking just like a printed letter. The service is designed for maximum convenience, so there is no additional software needed to send or receive LetterClick correspondence.

Sending a letter, note or card makes a far better impression on customers and prospects than plain text email. When the service is fully operational in Q3 2001, users will also be able to send printed letters, notes and cards by just typing an email. The correspondence is printed by LetterClick and delivered by first class mail, FedEx, or fax. The company is in the process of finalizing development for these other forms of delivery.

Because email is so convenient, people tend to overuse it. While it is often preferable to send physical mail, the problem is that it's much more time-consuming. "That's the problem we've solved," says CEO, Gene Powers. "With LetterClick, you can do it all from the convenience of your email program, whether you are on the road or at your desk."

When sending email is sufficient, LetterClick makes it simple to send professional looking, branded communication. LetterClick enhanced email looks just like a printed letter. "It's a great one-to-one marketing tool," says Reid Neubert, LetterClick co-founder and chief marketing officer. "The convenience really is incredible, and the response is typically, 'Very cool!'"

The enhanced email service -- email that looks just like printed mail -- is available now, and it is free to sign up and free to use. The company's Web site is www.letterclick.net.

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LetterClick is a trademark of Letter Services, Inc.